Evaluation of Current Digital Capabilities

Key Features:

• Assessment of existing tools (email, social media, website, etc.)
• Review of internal digital processes (sales, operations, customer support)
  Gap analysis vs. industry standards or competitors
• Audit of digital marketing performance (ads, SEO, email)                                   

Benefits:                                

• Identifies strengths and weaknesses in current systems
• Provides a clear roadmap for digital improvement
• Ensures investment in the right digital tools
• Helps prioritize actions with the highest impact on business growth.

SEO to Increase Unpaid Traffic to Your Business

Key Features:

• On-page optimization (keywords, meta tags, headings)
• Content strategy (blogging, FAQs, service pages)
• Google indexing and sitemap submission
• Local SEO setup (NAP consistency, local keywords)

Benefits:

• Drives consistent, long-term traffic without paid ads
• Attracts quality leads actively searching for your product/service
• Boosts visibility on Google, especially for local searches
• Increases trust and credibility through higher search rankings

Set Up an Efficient Email Marketing Platform

Key Features:

• Creation of automated campaigns (welcome, abandoned cart, re-engagement)
• Subscriber list segmentation (based on behavior, demographics)
• Integration with your website or sales platform
  Templates for newsletters and promotional offers

Benefits:

• Builds and nurtures customer relationships at low cost
• Increases sales through targeted and timely promotions
• Provides analytics to measure open rates, click-throughs, conversions
• Saves time through automation and reduces manual work

Get Google Business and Google Analytics

Key Features:

• Google Business Profile (GBP):
• Business listing on Google Maps and Search
• Customer reviews and Q&A section
• Posts, offers, and updates directly visible in search
• Google Analytics:
  Tracks website traffic, visitor behavior, and conversions
• Identifies top-performing content and referral sources

Benefits:

• Enhances your local discoverability and online reputation
• Increases trust by displaying verified business information
• Provides data-driven insights to improve marketing and operations
• Helps monitor ROI on digital campaigns

Get a One-Page Website for Your Business

Key Features:

• Professionally designed single-page layout (About, Services, Contact, Testimonials)
• Mobile responsiveness and fast loading
• Integration with contact forms, WhatsApp, or booking tools
• SEO-friendly structure and meta info

Benefits:

• Gives your business instant online credibility
• Offers a centralized place for potential customers to learn and contact you
  Can be launched quickly and cost-effectively
• Perfect for SMEs that don’t need a full site but want an online presence